The new Bosch-powered YT Decoy is here

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The direct-to-customer brand YT was among the first players in the emtb field. The original Decoy was well priced, and it had modern frame geometry that still holds up today. The new YT Decoy is very different to the old model. The most noticeable differences are the change from Shimano to Bosch motor, bigger battery and increased fork travel. Read more ...
YT going into restructuring has absolutely screwed their EU customers, as during restructuring the customer is treated as a creditor, which means they will only eventually get whatever the receivership agrees as the final "price" of the debt, often like 60% or 70% on the dollar ( so to speak). So not only do you not get your bike, you get maybe 50% of your money back, maybe, and a long time from now. How anybody could ethically promote YT at the moment is beyond me EMTB.
 
Was at the yt mill yesterday as some mates were demoing ebikes. £15 for 5 hours, way cheaper than hiring! Plus free redbull at the end.
Surprised it was still open tbh.
Nice bike, but after getting nearly burnt by pole last year, im only ever going to walk into a shop, give them money and walk out with a bike in the future.
 
I sure wouldn't be dropping big money on a YT at this point. I don't really like them anyway after the way they treated Aaron Gwin.
 
The non removable 800 Wh battery is a bold move curious how that’ll impact longer trips without the option for a quick swap or extender.
A lot seem to be fixed these days, i do feel manufacturers are going backwards. Weight saving? I still think specialized nailed this years ago with the gen2 levo battery design.
Does bosch have fast charge like the dji? I recon i could just about live with a large fixed battery it does.
 
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What did they do to gwinn
Second request for the story. I would like to think that the community that makes a brand successful would not be abandoned. I understand that protection from creditors is key to restructuring a failing business. But I see expensive ad's and promotions that may not be as effective as supporting the people that actually are the "Core" going forward. Making them whole would be a huge confidence boost for the brand.

The flowery marketing hype from the CEO falls flat in reality realizing that chasing new customers is more important than supporting the folks that are responsible for the good will of the company are being thrown under the bus.
 
Second request for the story. I would like to think that the community that makes a brand successful would not be abandoned. I understand that protection from creditors is key to restructuring a failing business. But I see expensive ad's and promotions that may not be as effective as supporting the people that actually are the "Core" going forward. Making them whole would be a huge confidence boost for the brand.

The flowery marketing hype from the CEO falls flat in reality realizing that chasing new customers is more important than supporting the folks that are responsible for the good will of the company are being thrown under the bus.

Here you go
 
The whole podcast is a good listen. I probably don’t have a lot in common with the guy, but he seems super nice and I appreciate his honesty and approach to interviews.
 
Looks good but I wouldn't be risking a buy. Look at the pole. Never heard how many people lost money on that
I received an email from YT that my bike, ordered in june, will be delivered. The only caveat is that I can not return the bike within 14 days. So I think it is going in the right direction. Any other buyers received this email?
 
As someone who bought a bike during thier recent sale I really take issue with this article. You are promoting YT and not taking the side of the consumer. Currently you cannot even do a normal 14 day return with an unridden bike. And thier customer service is really slow and unresponsive. This is not a company you can promote without many caviats in your article I feel like. This is not my first rodeo, I dont think they will survive
I was/am in the same situation. But I received an email that my bike will be delivered. The 14 day return option is not applicable.
 
I received an email from YT that my bike, ordered in june, will be delivered. The only caveat is that I can not return the bike within 14 days. So I think it is going in the right direction. Any other buyers received this email?
That’s amazing news! Glad to see them at least trying to make things right.
 
I would expect them before taking any orders on the new Decoy (or any bike for that matter) to
explain what is the status of the restruction. Did they find any money (partner,investor,loan...) to secure their future?
Anyone here heard anything ?
 
I would expect them before taking any orders on the new Decoy (or any bike for that matter) to
explain what is the status of the restruction. Did they find any money (partner,investor,loan...) to secure their future?
Anyone here heard anything ?
It doesn’t work like that though in the world of legal.
 
It doesn’t work like that though in the world of legal.
Not everything needs to relate to laws/legality in cases like that.
I think they have a moral obligation towards their customers to share what's going on.

I find it amazing that since the restruction they didnt share any info about their situation or future and more
amazing that riders are actually going to spend so much money on their bikes considering this.
 
Yeah it would be great to know if they were able to raise some new capital or if they still is struggling to pay their bills.
 
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For who?, the core group that represent the good will of the brand who buy the product aka customers... here we go again.

customers of YT Industries who are waiting on orders, Flossmann has said: "Every customer order will either be fulfilled (if the bike is in stock) or refunded

I have to take exception to the previous decision of the CEO to stiff his customer base, his press releases seem to have a high ratio of fluff.
 
A small question if it's ok, Aren't you afraid you'll be left alone with a frame without service in case they can't continue ?
 
A small question if it's ok, Aren't you afraid you'll be left alone with a frame without service in case they can't continue ?
No, in the USA they have no problems, in Europe they continue their service. I don't foresee problems with my frame, build like a tank. The rest is servable everywhere. So in case my frame breaks I think they will ship it over from the USA or from the manufacturer.
 
So in case my frame breaks I think they will ship it over from the USA or from the manufacturer.
If the US entity is entirely separate would they have a warranty obligation to customers who bought from a completely different company?
 
If the US entity is entirely separate would they have a warranty obligation to customers who bought from a completely different company?
I do not think YT Europe will end. They have a strong brand and their bikes are proven good. They will survive. The frame is solid and build for 5 years so I do not think there will be a problem. Battery 1 year warranty and the other components 2 years. With all my bikes I never had a problem, only with Niner and that was a construction failure.
But the future will tell.
For now I am very happy with my bike. One of the best I ever had.
 
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I wouldn't bet on them not going tits up. My mate just had a ep8 decoy turn up and he had a good deal. Such a shame a well loved brand is in trouble
 
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