i think it quite telling the difference between a sytem designed by an electronics/engineering company and by a dedicated bicycle components company.
With Bosch it seems very much the design is based off “it’s a bicycle, has a handlebar so we just need to attach whatever we need to it” without considering how most riders set their controls up or how their control will play nicely with other components.
With Shimano and Specilized they have really thought about how the controls would integrate with other components that mount to the bars, how the cabling would play nicely etc.
for me this is exemplified by how the cable comes out of the new controller - pretty much every other brands control has the cable coming out on the underside of the bars, so it can be routed neatly with other cables etc and out the way.
Bosch still have it coming out the end meaning it’s impossible to make it look tidy or route nicely.
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