Kenevo SL Kenevo SL Launch Film

[Rob Rides EMTB]

The Specialized Ads are next level

 

[escrs]

sorry but that ad seems terrible to me!

Very interested in the bike though!

 

[Tonybro]

Aimed at the teen market that film! ?

Also their marketing department should have a hell of a budget based on what they charge for the bikes!

 

[Mtbvkk]

Uggh Cringeworthy unless you are a testosterone filled teen.

Rob’s video is way better, more “zen” and captures the appeal of the bike much better imo.

 

[Miru]

Comparing this to the Levo commercial is like comparing Bollywood to Hollywood… omegalul

 

[fenwick458]

firstly, is that the master cheif?
secondly, does that sort of advert really sell bikes? seemed like a load of shite to me!

 

[DtEW]

Yeah, the problem with this ad is that the Fauximus Prime vs. Rock Kaiju battle distracts from the bike. The metaphor is too strained. And you're cringing too hard trying to figure out how much Transformers cribbing ("Prime", Peter Cullen, weighty Michael Bay-esque depiction of hollow CG) you can get away with and not get sued.

 

[fenwick458]

some marketing psychology guy has probably decided it was worth it to make an avert that poses more questions than it answers. he's probably right too. look we are all talking about it...

 

[Mtbvkk]

With all the marketing dollars this must have cost I wish spesh would focus instead in getting me the mastermind tcu for my SL. Having worked on products I understand the need for marketing, but supply is limited and they will sell everything they produce so theatric scifi special effects aren’t really needed - just a regular inspiring video would have sufficed.