I have a Fuel EXE 9.8 and it came with nice Carbon Bontrager rims. to get new tires on, especially with an Enduro or DH casing was always incredibly difficult. One tire I purchased (a Conti Krptotal R, 29x2.4) I tried for 90’ but never got it on despite trying all the tricks and had to return...
So 'official' rim tape is quite expensive for what it is. Using gorilla tape or duct tape is nasty to get off, leaves a lot of sticky residue behind.
I can't remember where I was told about this tape but I gave it a try and it's awesome. Seals perfectly, leaves no residue behind when removing...